Your Embroidered Logo: Quick Fix!

Looking for a quick fix for your business wardrobe? Try this year's new sweaters and cardigans for an updated look! Choose from two-toned, classic and open front styles. Sweaters embroidered with your business name give employees a uniform, polished look while allowing them to wear their own shirts underneath.

Uncertain how your design will look on a sweater?  Enlarge or eliminate small text and your logo should be fine.  Considering a two-toned style? Make sure your logo colors contrast well with the sweater colors and your business name is big enough to be clearly seen.  Still unclear how the final product will look? Request an embroidered sample cardigan before placing your order. Your team will appreciate the cozy comfort of sweaters and you'll love their professional appearance!

Your Embroidered Logo: Give It a New Slant!

Designing your embroidered logo? Check out these ideas:

1. Give your business name a different slant. Try putting your name in a diagonal orientation if you have a short business name. Just make sure the remaining design elements are arranged so the overall appearance is horizontal.

2. Try a vertical orientation. Most logos have a horizontal orientation so a vertical look will help it stand out.

3. Increase the size of you business name. Eliminate unnecessary text and use that room to enlarge your name.

4. Use bold color contrasts. Instead of using a "uniform' black shirt try a bright new color such as "green oasis" or "dusty orange" with your logo embroidered in a bold, contrasting color.

Give your logo a different look and increase its Impact!

Your Embroidered Logo: Distance Color Matching?

Matching colors long distance for your embroidered logo can be challenging. Colors viewed online can vary according to computer settings. A "red" may look bright on your computer, dark on another and rust-like on a third. PMS or Pantone Matching System colors can identify particular shades but what if you don't know the PMS equivalents of your logo colors? You can supply hex or CMYK colors but direct thread matches don't exist for these shades. You could give a verbal description such as "apple red" but will that really help?

What's the solution? Send your embroiderer an actual color swatch such as a business card.  If that isn't possible you may want to request embroidered samples in different shades so you can make the best choice.

Custom Embroidered Shirts: Budget Talls?

Tired of coming untucked? Looking for a budget-friendly polo in tall sizes? Port & Company's KP55T is an inexpensive polo available in sizes LT-4XLT in twenty-two colors.  This tall sized shirt coordinates with the KP55 standard-sized polo and the KP55P pocket polo so everyone in your group can look great and maintain a uniform appearance. Yes, you can get the fit you need without having to wear a different style or colored shirt!

Your Embroidered Logo: Developing Your Design

Starting a business?  Having your logo designed by a graphic artist?  That's the best way to get a great design that gives you a professional image and helps brand your business. Look for someone who has a style you like and a personality you can work with. Be careful to find an artist who will listen to your needs and work with you through revisions.

First, know how your logo will be used (web site, letterhead, email signature, embroidery) and the file types and sizes you may need. Have an idea of what you want in terms of style, elements and colors but be open to suggestions. Be sure to inquire about pricing (including edits) and turnaround time.

Take the time you need to develop a great logo while you're in the design process. Test run potential "winners" by viewing them in their intended location such as seeing how your design looks as letterhead on your business invoice or if it works as a logo on your website. Be careful that your logo colors contrast well against intended background colors and can be sized to meet different application needs.

Once you've made your final decision put your design aside for a couple of days and revisit your selection later. If it still looks great, is unique and memorable and speaks for your business then you've created a great logo that will make a strong impact toward establishing your business image!

Your Embroidered Logo: Simplify

What's one of the biggest challenges faced when having your logo embroidered?  Simplifying artwork.  Many logos are designed at a scale that is often twice the size of the typical left chest embroidered design. While your design may look great in print at six inches wide some of the important detail such as tag line text may become too small when downsized for embroidery.  What should you do? Be aware of sizing issues while designing your logo. If there is a large size difference between your business name and tag line then most likely your tag text is too small to be embroidered at that size. In that case you can either enlarge, simplify or eliminate it to make your logo embroidery friendly.

Your Embroidered Shirts: Pricing?

You've received quotes for custom embroidered polo shirts and you're comparing pricing.  One shop has a low per shirt price but set-up, embroidery and shipping are extra.  Another decorator has a high per shirt price with everything included.  A third embroiderer quotes a total for the entire job. Who offers the best pricing?

Its usually best to figure out a per shirt price so you can easily compare pricing.  That fee should include the shirt, embroidery, embroidery set-up and other possible charges such as shipping, artwork and taxes. That way if the total number of shirts changes you'll know what the cost is. If you plan to reorder in the future you'll also want to know if your design will be kept on file, if there is a minimum order requirement and what the per shirt cost will be.