Sunday, December 27, 2015

Your Embroidered Logo: Small Changes - BIG IMPACT!

Need a Logo Update?

You can easily update your business logo without making major changes. Use bright colors embroidered on a shirt color that's different from what you usually wear.  Remove unnecessary details and enlarge your business name. Having caps embroidered? Simplify your logo so you have a small bold design and have it embroidered on one of the front panels of a baseball hat.

Be Seen At Trade Shows!

Want to be noticed at your next trade show? Wear a shirt in a bold color and have it embroidered in a sharply contrasting color. Consider having a second embroidery placement on a sleeve or upper back shoulder to gain additional exposure.

Wednesday, April 29, 2015

Your Embroidered Logo: Questions Answered

If an embroidered design has a high density does that mean its a high-quality design?

No. Embroidery density is often too high. This causes designs to be "bullet-proof". A quality embroidered design has the proper density that covers the fabric without creating holes or wrinkles.

When you pay for artwork should you receive a copy of your artwork?

Yes. Make sure you receive copies of your artwork including copies in file formats you can't open. Don't depend on the artist to keep your artwork for you.

Can you achieve a custom branded look without a large financial investment?

Yes. If you just need a few shirts for a small group and your logo is fairly simple consider picking 2-3 shirt colors and using these colors for your logo colors. For example, choose red, white and blue shirts and have your logo embroidered in the two colors that contrast with each shirt color so the white shirts have a red and blue logo, the red shirts have a blue and white logo and the blue shirts have and red and white logo.

Wednesday, March 11, 2015

Your Embroidered Logo: Maximize Logo Exposure!

Make a Statement With Hats - Simplify your logo so its no more than 2" high x 2.5" wide and have it centered on a front panel instead of the center seam. Simple, bold logos work best for embroidery!

Maximize Logo Exposure - Have your business logo embroidered on the left chest and the back shoulder when having jackets embroidered. Clear, distinct logos work best.

Try Tone-On-Tone colors - Try a tone-on-tone embroidered logo (logo embroidered in a thread color that's slightly different than the garment color) for a subtle, rich look on embroidered button down shirts.

Love Dip-Dye -  Try dip-dyed beanies and have your logo embroidered in a contrasting dip-dye shade for a cool look!

Thursday, February 26, 2015

Your Embroidered Logo: Cottony Performance Polo?

Love the cozy feel of cotton but can't do without the moisture-wicking qualities of performance polo shirts? The K568 polo is a stylish 5.7-ounce performance polo made from 95% polyester and 5% spandex jersey.  This added spandex gives this polo a cottony look and feel with a touch of stretch.  You'll also appreciate this strong performer's tag-free label and open hem sleeves. Your logo will look sharp embroidered on this tightly woven fabric so don't miss the chance to advertise your business where ever you go with custom embroidered performance polos!

Monday, February 23, 2015

Your Embroidered Logo: JPEG Background?

Time to update your spring business wardrobe?  You've chosen some performance polo shirts. You upload your artwork to your embroiderer's site.  But, when you create your design mock-up your logo is surrounded by a white rectangle! Will your embroiderer know to remove the white area?

While its good to mention concerns to your embroiderer they'll know to eliminate the white jpeg background.  But, you should discuss white areas within your logo.  Your embroiderer will want to know if the fabric should show through these areas or be embroidered in white thread. Sometimes this is obvious but often a design can be interpreted either way so its best to mention how your logo should be set-up so it doesn't have to be redone.

Sunday, February 15, 2015

Your Embroidered Logo: Simplify Eliminate Contrast

Ordering polar fleece jackets for your business staff?  Want your custom embroidered polar fleece to look GREAT? Start by adjusting your artwork.

1. Simplify your logo
2. Eliminate small text
3. Contrast thread colors with fleece color

There is a tendency for thread to sink into plush fabrics like polar fleece so you may want to slightly increase the overall size of your design to improve readability.

Having button down shirts embroidered? You may include your tagline text. Small text can be embroidered on tightly woven fabrics because the thread will sit on the top of the fabric and be clearly seen rather than sinking in and getting "lost". So, if your tagline is short and your logo isn't too detailed you can include your tagline but don't go overboard. When in doubt, leave small text out.  This will allow more room for the most important element in your logo - your BUSINESS NAME.

Sunday, February 8, 2015

Your Embroidered Logo: Polos With Stretch?

Dreading the summer's heat? Need a budget-friendly performance polo? The K540 (men's) / L540 (ladies) polo is a 100% snag-resistant performance polo shirt that will keep you cool without breaking your budget. Its moisture-wicking, resists fading, has a tag-free label, dyed-to-match buttons and open sleeves. You'll love its range of 16 brilliant colors like lime, pink raspberry and teal green.  Best of all it comes in tall, long sleeve and youth sizes too.  Have your logo embroidered on K540 polos and you'll have custom embroidered performance polo shirts that will help build your business identity!

Thursday, January 29, 2015

Your Embroidered Logo: Need Some Stretch?

Looking for a polo with "stretch"? Port Authority's K555 polo is a 55/40/5 cotton/poly/spandex pique polo. You'll love this polo's ease of movement coupled with its moisture-wicking capabilities and clean detailing. Its available in eight colors from sizes XS-4X and has a ladies companion style, the L555, so you can get the fit and feel you want. Have this shirt embroidered with your business logo and you'll have custom embroidered polo shirts that give you a professional look while helping to brand your business!

Friday, January 23, 2015

Your Embroidered Logo: Love Cozy?

Love the cozy warmth of polar fleece but don't want unnecessary bulk? The F223 (men's ) and the L223 (ladies) microfleece jacket is a lightweight jacket that can be worn alone or under a jacket or vest. It has open cuffs and an open hem and comes in great colors like amethyst purple, light royal and pearl grey. Add your logo and you'll have a custom embroidered polar fleece jacket - a great way to advertise your business during the cooler months!