Saturday, August 31, 2013

Custom Embroidered Shirts: Budget Talls?

Tired of coming untucked? Looking for a budget-friendly polo in tall sizes? Port & Company's KP55T is an inexpensive polo available in sizes LT-4XLT in twenty-two colors.  This tall sized shirt coordinates with the KP55 standard-sized polo and the KP55P pocket polo so everyone in your group can look great and maintain a uniform appearance. Yes, you can get the fit you need without having to wear a different style or colored shirt!

Sunday, August 25, 2013

Your Embroidered Logo: Developing Your Design

Starting a business?  Having your logo designed by a graphic artist?  That's the best way to get a great design that gives you a professional image and helps brand your business. Look for someone who has a style you like and a personality you can work with. Be careful to find an artist who will listen to your needs and work with you through revisions.

First, know how your logo will be used (web site, letterhead, email signature, embroidery) and the file types and sizes you may need. Have an idea of what you want in terms of style, elements and colors but be open to suggestions. Be sure to inquire about pricing (including edits) and turnaround time.

Take the time you need to develop a great logo while you're in the design process. Test run potential "winners" by viewing them in their intended location such as seeing how your design looks as letterhead on your business invoice or if it works as a logo on your website. Be careful that your logo colors contrast well against intended background colors and can be sized to meet different application needs.

Once you've made your final decision put your design aside for a couple of days and revisit your selection later. If it still looks great, is unique and memorable and speaks for your business then you've created a great logo that will make a strong impact toward establishing your business image!

Sunday, August 18, 2013

Your Embroidered Logo: Simplify

What's one of the biggest challenges faced when having your logo embroidered?  Simplifying artwork.  Many logos are designed at a scale that is often twice the size of the typical left chest embroidered design. While your design may look great in print at six inches wide some of the important detail such as tag line text may become too small when downsized for embroidery.  What should you do? Be aware of sizing issues while designing your logo. If there is a large size difference between your business name and tag line then most likely your tag text is too small to be embroidered at that size. In that case you can either enlarge, simplify or eliminate it to make your logo embroidery friendly.

Sunday, August 11, 2013

Your Embroidered Shirts: Pricing?

You've received quotes for custom embroidered polo shirts and you're comparing pricing.  One shop has a low per shirt price but set-up, embroidery and shipping are extra.  Another decorator has a high per shirt price with everything included.  A third embroiderer quotes a total for the entire job. Who offers the best pricing?

Its usually best to figure out a per shirt price so you can easily compare pricing.  That fee should include the shirt, embroidery, embroidery set-up and other possible charges such as shipping, artwork and taxes. That way if the total number of shirts changes you'll know what the cost is. If you plan to reorder in the future you'll also want to know if your design will be kept on file, if there is a minimum order requirement and what the per shirt cost will be.