Monday, February 22, 2021

Your Embroidered Logo: Adding to Existing Logo?

Can you add text to an existing design and still have it work for a left chest embroidered logo? Possibly. It depends on the amount of available space in your design and what you want to add to it. An employee's name can usually be placed underneath a logo but adding more information such as additional text can overcomplicate your logo.

Let's say you have simple design that consists of your business name in a custom font and you want to add a short tag line. That will probably work but you may need to decrease the size of your existing logo to gain room.  Is that a smart move? Will adding a tag line that might make your logo less readable be more beneficial than keeping the professional-looking design you already have? Maybe not. A better option might be to freshen up your design by giving it a more current look. Consider using cleaner lines, a simplified shape and new colors to give your logo an updated look that will attract new attention.

Friday, February 12, 2021

Your Embroidered Logo: Sizing Elements?

Designing your embroidered logo? Wondering how to size the different elements in your logo?

Left chest embroidered logos are limited to 3.25” to 4” wide. Some designs are smaller and a few are slightly larger.  But, they can’t be much bigger because of the limited amount of space between the center of a shirt and the shoulder seam. 

How do you size the different elements in your logo?  Give the most room to the most important element - your business name - and save the remaining space for an image or tag line or possibly both. Even though you may have a great image, avoid the desire to make it bigger than your business name. A larger image may catch someone’s attention but limit the size of your name and make your logo less readable. Want to include your phone number or web address? Avoid the temptation and limit your design to key elements so you have a professional-looking logo rather than a design that looks amateurish because it contains too many details.