Monday, March 15, 2021

Your Embroidered Logo: Easy Design Updates!

Want an easy way to update your embroidered logo? Change or simplify the colors. Brightening a design’s colors can make a big difference. If you previously used “traditional” shades, consider using different hues to create a more modern appearance. 

Another way to produce a new look is to design a one-color logo. While this won’t work for designs that need different areas of color to be readable, you might be able to use negative space (area where the garment shows through) to define some details so your logo can work with fewer colors.

Monday, March 8, 2021

Your Embroidered Logo: Heathered Fabrics!

Haven’t ordered embroidered apparel in a few years? Consider T-shirts, polos and sweatshirts in heathered colors! Having your logo embroidered on a heathered material will give your design a fresh new look.

What is “heathered” fabric? It's material with specks of another color, usually white, woven into the fabric to give it a muted appearance. “Heather grey” shirts and sweatshirts have been around for a long time but now heathered shades in black, navy, royal, red and other colors are available. Just make sure your logo is readable. Items like small text can be more difficult to see when placed against a multi-colored background so you may need to increase the size of your logo, adjust your thread colors or eliminate details to make your logo clearly visible.

Monday, March 1, 2021

Your Embroidered Logo: Embroidered Sweatshirt Back?

Can the back of a sweatshirt be embroidered? Yes. Small designs can be embroidered just below the collar. This is a great location for a slightly larger version of your left chest logo (4” - 6” wide) or a web address if the sweatshirts have a crew or cadet collar.

Want a large design? Say 10” to 12” wide or high? Most likely it will be more economical to have it screen printed. Unlike lightweight T-shirt fabric, sweatshirt material can support a large embroidered logo but the set-up can cost $100.00 or more and you’ll pay for additional machine running time. 

Screen printing most designs will be cheaper as long as you can meet minimum printing quantities. What if you only need a few sweatshirts? Locate a decorator who provides direct-to-garment printing. The cost per sweatshirt will be more but the look is almost identical to screen printing and you won’t be charged for screens which makes this an especially good option for multi-colored logos. What if your design has lots of colors and you need a large quantity printed?  Four-color process printing may be your best option. Still unsure what type of printing is best for your job? Get quotes and compare your options!