Sunday, July 8, 2018

Your Embroidered Logo: Best Shirt Color?

How do you pick the best shirt color for your custom embroidered pocket polo shirts? Should you pick...
  1. A practical color -  something that isn't as likely to show any dirt
  2. A neutral shade like white, black or tan
  3. The primary color in your logo
  4. A color that contrasts well with the colors in your logo
If you want your logo to be easily seen choose a contrasting shirt color. If you're unsure what color will work best pick a few color options and have your embroiderer send you a digital proof for each different background so you can see what looks best. Having all your staff members wear the same color shirt will give everyone a uniform look but you may want use a few different shirt colors and allow individuals to choose what color(s) they prefer.

What about using a shirt color that's the same as a color in your logo? That look can give your shirts a really unique, custom look. But, the color that appears in both your logo and on the shirt can't touch each other or else that part of your logo won't be readable.

What if you want a subtle look? Subtle can be very classy. Choose a tone-on-tone thread color for a single-color logo so the color of your logo is slightly darker than the shirt color or consider downsizing your logo to a smaller, more simple image.

Sunday, June 24, 2018

Your Embroidered Logo: Most Popular Tall Polos!

Looking for big and tall embroidered polo shirts? The TLK500 and the TLK420 polos are best-selling tall-sized polos. The TLK500 Silk Touch Polo is a 5-ounce, 65/35 poly/cotton polo available in twenty-four shades that color-coordinate with the K500 / L500 polos so everyone can have a consistent look - even if you need an unusual color like "Maui blue" or "teal green".

Prefer a heavyweight, 100% cotton polo? You'll love the TLK420 Pique Polo.  Its garment-washed for softness, has horn-tone buttons and double-needle stitching. It comes in seventeen great colors that match the K420 / L420 polos so everyone is comfortable and has a uniform appearance!

Sunday, May 13, 2018

Your Embroidered Logo: Designing Your Logo? Don't... part 2

Designing your own logo?  Avoid:

Too Much Information - Details like your address and phone number are important on your business card but will be unreadable when your logo is downsized to a 4" wide format. Instead, keep your logo simple and there will be more room for your business name.

Your new logo should have a fresh new look that's easily readable by someone seeing it for the first time. Your business name should be the primary element and occupy the most space in your design. It should be adaptable for a variety of mediums including a web header, social sites and print advertising.

Give yourself plenty of time to develop your logo. Get feedback from people who will give their honest opinion. Once its completed, put it aside for a few days before giving it a final proofing.

Sunday, May 6, 2018

Your Embroidered Logo: Designing Your Logo? Don't...

Designing your business logo?  Avoid:

Copying - Your logo should be unique. If you show it to someone and they say it looks like the *** logo Start Over!

Too many effects - Don't use too many special effects. Effects like color gradients may look great in a large scale version of your logo but those same effects may not work for smaller mediums that need a simplified format.

Too Abstract - You may "get" the abstract spelling or font you picked for your business name but if other people can't read it Change It!

Too Trendy - Trends are popular for a period but they can become old quickly and your logo will have a dated look.

To be continued...

Sunday, April 29, 2018

Your Embroidered Logo: My Journey Part 3

What's next in my journey to become a custom embroidered polo shirt? I've been embroidered and now I'm hung on a hanger. Later that day my backing is trimmed and the front of my design is checked. Then I'm steamed to remove any wrinkles and later I'm folded and added to a pile of size medium red polos that look just like me. Other embroidered polos are stacked into piles of S, L, XL and 2X shirts and then everyone is counted. We are packed into a box and the box is prepared for shipping. My box is picked up by a guy dressed in brown and we're off! Soon we'll arrive at our destination!

Wednesday, April 25, 2018

Your Embroidered Logo: Order Tips

Garment Colors?  When choosing garment colors consider how well your logo will contrast against the shirt colors. Colors that are close won't contrast well.  For example, a logo embroidered in black thread will hardly be seen when embroidered on a navy colored shirt.  But, it will be easier to see against a light royal shirt and will contrast nicely against white, yellow, orange, light blue or even red. What if you have a multi-colored logo? Make sure your shirt color contrasts well with your business name.

Long Sleeves?  Think your embroidered long sleeve polo shirts are only for winter wear? Long sleeve polos can also keep employees comfortable in cooler, air-conditioned environments during the summer time.

Monday, April 23, 2018

Your Embroidered Logo : "Birth" of an Embroidered Polo - Part 2

I and my fellow polos have arrived at our embroidery shop! We're sorted by style, size and color and counted. Then we're placed near an embroidery machine and each of us is "hooped". I wait for my "turn".  Its time! My hoop is placed on an embroidery machine and the start button is pushed. An embroidery needle stitches my fabric and minutes later - I have a business logo embroidered across from my left sleeve!