It’s time to order more embroidered polo shirts. You want to keep the cost down so you’ll order cheaper polos with a simple, smaller design. That should keep your cost down, right?
Not necessarily. If you choose minimally priced shirts with a smaller design that may work if you’re giving away the shirts but what about the impression you’ll create? If you distribute cheap shirts will your company be viewed as a “cheap” company? Will your shirts be worn (providing you advertising) or will they be used as cleaning rags?
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