Friday, January 15, 2010

Embroidered Logos: Making Artwork Work For Embroidery

Often a customer will request a quote for a logo created in Word or another word processing program. That's fine but many of these simple logos require similar adjustments before they can be used as artwork. A common problem is the use of text that is too small. Because word processing programs allow the user to create very small text it is temping to use a small font size for secondary text in an embroidered design. But, when the logo is translated into embroidery the small text is too tiny to be embroidered so the size of the text must be enlarged. If its only a small amount then that won't affect the look of the logo too much. But, often the size must be increased so much that the general look of the logo is altered.

Another common request is to ask that the text be outlined. Outlining is especially effective with printed text but is much more difficult to embroider cleanly so it is often eliminated. Usually that can be accomplished without other changes but sometimes the font or background colors must be adjusted so the text is readable. The process of making these changes may seem frustrating especially if you've already spend a considerable amount of time developing your logo or you already have printed items but without these edits, your logo won't work as an effective embroidered logo.

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