Your Embroidered Logo: Go Minimalist!

Designing a new business logo? Keep it simple! You probably know when it comes to embroidered designs its best to eliminate unnecessary detail.  But, do you know that having a minimal logo can have more advantages?

Colors - Minimal logos are easier to work with because they are more flexible. They usually work as a one color logo so its easy to adjust the color to work with different background colors. When a little more variety is desirable, it's easy to add a second logo color that works with various background colors.

Sizing - Simply designed logos usually work well at different sizes.  While a detailed logo may not size down to a one inch wide logo, work as a social icon or be clearly seen on a small mobile device a minimal logo will work.

Less Hassle - If your logo is simple then you don’t need as many artwork versions.  Detailed logos often have multiple versions that are appropriate for different uses. For example, a simplified version for embroidery, a detailed version for printed T’s, a black and white version for printed media and so forth. If your logo is simple you can avoid the extra paperwork work and potential for mistakes.

More Readable - Detailed logos can be hard to read. Information like phones numbers and tag lines take up room that could be devoted to your business name. If your logo is simple then it won’t get lost.

More Forceful - Developing a minimalistic logo forces you to decide what is the essence of your business and how to portray it simply, uniquely and if the design is good - memorably.

Less Cost - Having a logo that looks good in one color will eliminate extra printing charges for additional colors.

Your Embroidered Logo: Fleece Fix!

Does your embroidered logo look “weak” when embroidered on polar fleece? Is it hard to read?  Are you unhappy with its appearance?

While your embroidered design may look perfect when embroidered on tightly woven materials where the stitches lie on the fabric's surface it may look lost when embroidered on polar fleece where there is a tendency for the stitches to sink into the fabric. There are a few techniques you can try to improve the look of your embroidered logo on polar fleece:

1. Use solvy

2. Add a base fill in the same color as the garment

3. Slightly enlarge the design

4. Increase the width of the elements in your design

Your Embroidered Logo: Have Me Embroidered On...

Hey, I’m your business logo! Why don’t you have me embroidered on your work shirts? I’m on your web and social sites, in your email signature and on your letterhead. All that exposure is great but if you have me embroidered on your custom embroidered denim shirts then potential customers will see me wherever you go.  Just contact an embroiderer, send them your artwork, let them know what shirts you want, approve your embroidery set-up and you’ll have shirts that will help advertise your business!

Your Embroidered Logo: Tips So I Look My Best!

Hey! I’m your newly designed business logo. Thinking of ordering some Embroidered Button Down Shirts? That’s a great idea. Here are some tips to make sure I look good:

1. Pick a shirt color that contrasts well with the colors in my design.

2. Choose a quality shirt with the performance features you want.

3. Simplify my design if I’m too detailed for embroidery.

4. Check your embroidery set-up proof carefully before your shirts are embroidered.

5. Talk with your embroiderer if you have any questions about the embroidery process.

Your Embroidered Logo: Subtle Works!

I’m a nice, non-wrinkle button down shirt. My person, Mark, wears me to his office a lot. Mark likes how I fit and look but I feel there is something missing. I think a small embroidered logo on my left chest would look great and help advertise Mark’s business. Mark thinks adding a logo may be too much but I’m hoping he’ll change his mind...

He did it! Mark made the move toward advertising his business. He had a small tone-on-tone logo embroidered on me. I look great! My logo gives me a totally polished appearance. I love my new embroidered logo. Now I’m a custom embroidered button down shirt!

Your Embroidered Logo: A One Color Design?

Thinking of changing the two color logo on your custom embroidered pocket polo shirts to a one color design? Many two and three color logos can easily be converted to a single color but not all designs will work. If different design elements overlap then your design will most likely be less readable. But, if the color contrast between the background and design colors is greater than in the multi-color version, then a single color version may work. Still unsure about what colors to use in your design? Request to see proofs before making your final decision.

Your Embroidered Logo: Best Shirt Color?

How do you pick the best shirt color for your custom embroidered pocket polo shirts? Should you pick...

1. A practical color -  something that isn't as likely to show any dirt
2. A neutral shade like white, black or tan
3. The primary color in your logo
4. A color that contrasts well with the colors in your logo

If you want your logo to be easily seen choose a contrasting shirt color. If you're unsure what color will work best pick a few color options and have your embroiderer send you a digital proof for each different background so you can see what looks best. Having all your staff members wear the same color shirt will give everyone a uniform look but you may want use a few different shirt colors and allow individuals to choose what color(s) they prefer.

What about using a shirt color that's the same as a color in your logo? That look can give your shirts a really unique, custom look. But, the color that appears in both your logo and on the shirt can't touch each other or else that part of your logo won't be readable.

What if you want a subtle look? Subtle can be very classy. Choose a tone-on-tone thread color for a single-color logo so the color of your logo is slightly darker than the shirt color or consider downsizing your logo to a smaller, more simple image.