Designing a new business logo? Keep it simple! You probably know when it comes to embroidered designs its best to eliminate unnecessary detail. But, do you know that having a minimal logo can have more advantages?
Colors - Minimal logos are easier to work with because they are more flexible. They usually work as a one color logo so its easy to adjust the color to work with different background colors. When a little more variety is desirable, it's easy to add a second logo color that works with various background colors.
Sizing - Simply designed logos usually work well at different sizes. While a detailed logo may not size down to a one inch wide logo, work as a social icon or be clearly seen on a small mobile device a minimal logo will work.
Less Hassle - If your logo is simple then you don’t need as many artwork versions. Detailed logos often have multiple versions that are appropriate for different uses. For example, a simplified version for embroidery, a detailed version for printed T’s, a black and white version for printed media and so forth. If your logo is simple you can avoid the extra paperwork work and potential for mistakes.
More Readable - Detailed logos can be hard to read. Information like phones numbers and tag lines take up room that could be devoted to your business name. If your logo is simple then it won’t get lost.
More Forceful - Developing a minimalistic logo forces you to decide what is the essence of your business and how to portray it simply, uniquely and if the design is good - memorably.
Less Cost - Having a logo that looks good in one color will eliminate extra printing charges for additional colors.
Thursday, January 24, 2019
Tuesday, January 1, 2019
Your Embroidered Logo: Fleece Fix!
Does your embroidered logo look “weak” when embroidered on polar fleece? Is it hard to read? Are you unhappy with its appearance?
While your embroidered design may look perfect when embroidered on tightly woven materials where the stitches lie on the fabric's surface it may look lost when embroidered on polar fleece where there is a tendency for the stitches to sink into the fabric. There are a few techniques you can try to improve the look of your embroidered logo on polar fleece:
1. Use solvy
2. Add a base fill in the same color as the garment
3. Slightly enlarge the design
4. Increase the width of the elements in your design
While your embroidered design may look perfect when embroidered on tightly woven materials where the stitches lie on the fabric's surface it may look lost when embroidered on polar fleece where there is a tendency for the stitches to sink into the fabric. There are a few techniques you can try to improve the look of your embroidered logo on polar fleece:
1. Use solvy
2. Add a base fill in the same color as the garment
3. Slightly enlarge the design
4. Increase the width of the elements in your design
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